Fractional CRO for AI & SaaS
Outsourced CRO Services for AI & SaaS Go-to-Market
Fractional revenue leadership for founders who need enterprise-grade GTM strategy — without a full-time executive hire.
14 years at Oracle · Regional VP, Sales (CX Cloud)
·
GTM Advisor, Berg Capital Partners
·
Pavilion CRO School
·
UC Davis
What I do
Enterprise-grade GTM, built for where you are now
Outsourced / Fractional CRO
Revenue leadership on a fractional basis: forecasting, pipeline architecture, comp design, board reporting.
GTM Strategy for AI & SaaS
ICP definition, packaging and pricing, sales motion design (PLG, outbound, or hybrid) for companies bringing AI products to market.
Sales Team Build & Turnaround
Hiring, coaching, and process design for early sales teams, drawing on enterprise playbooks from Oracle-scale orgs.
25+ years in enterprise SaaS
25+ years building and scaling enterprise SaaS sales orgs — 14 of them at Oracle — now helping AI and SaaS companies design the pricing, positioning, and sales motion that get them to their next stage.
Ready to build a GTM engine that scales?
Pivotal Demand
© 2025 Pivotal Demand. Outsourced CRO & GTM strategy for AI and SaaS.